Monthly Blogs Archive

Lovely Little Film

by: Scott Goodson

Xavier my client sent me this lovely little film about the power of emotional advertising. A simple message re-written can make a difference. In my future, writers have a role!

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Comments (1)Posted on on 31 July, 2008 - 13:42
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Imagine a Bigger Market and You'll See a Bigger Market

by: Guy Kawasaki

Scientists in two studies at the University of Virginia discovered that softball players and golfers who had good days perceived balls and golf holes as larger than the players who had bad days. The question is, Did this difference in perception cause the player to have better days or did the day's performance cause the players to perceive the ball and holes as bigger?

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Comments (1)Posted on on 29 July, 2008 - 17:49
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Crowdsourcing and User Generated Firings

by: Roger Dooley

Crowdsourcing has occasionally been an alternative to doing things the old-fashioned way by, say, paying an expert. While many indirect effects of crowdsourcing exist, there has been little direct impact on employees within a given organization.

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Comments (0)Posted on on 28 July, 2008 - 14:53
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Forrester Research report about US Technographics

by: Dick Stroud

google008-749279.jpgTechnographics, what a nice word. No idea what it means but it does sound important and something you and I should know about.

 

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Comments (3)Posted on on 28 July, 2008 - 14:48
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This blog reflects the personal opinions of individual contributors and does not represent the views of Futurelab, Futurelab's clients, or the contributors' respective employers or clients.

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