Monthly Blogs Archive

What Do You Do During Commercials? 95% Not Watching

by: Karl Long

Just read this over at JaffeJuice and Joseph extrapolates that the chance basically only 5% of people with the TV on are actually paying attention to advertisements. Wow, I thought it was only half of advertising that was wasted, we just didn't know which half :-)

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Comments (0)Posted on on 31 January, 2008 - 13:52
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Best Illustrators On The Planet

by: Scott Goodson

Some of the work from these illustrators is familiar. I love the work
from Mario Wagner, Andy Potts, Pablo, Radim Malinic and Lino (images in
this order). More images here.

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Comments (0)Posted on on 30 January, 2008 - 18:49
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Top 5 Harvard Business Review Breakthrough Ideas

by: John Caddell

In which we select the best of the annual Harvard Business Review list of twenty breakthrough ideas (free link) for the benefit of time-constrained executives everywhere. This service is provided at no extra charge.

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Comments (0)Posted on on 30 January, 2008 - 18:44
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How to Fix Your Selling Process in 192 Pages (not)

by: John Caddell

A column in today's Wall Street Journal boils it down for us: "...[C]ompanies need to 'reinvent' the way they sell, to focus on their customers rather than product features."

Stop me if you think you've heard this one before.

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Comments (0)Posted on on 30 January, 2008 - 18:29
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Influence Ripples, Tipping Points + Toast

by: David Armano

Consider this:

I got the latest Fast Company nearly a week ago.  I browsed the cover and noticed the "Un-Tipping Point" headline on the cover.  I then packed the magazine in my bag planning to read it on the train.

I never did.

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Comments (0)Posted on on 30 January, 2008 - 18:20
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This blog reflects the personal opinions of individual contributors and does not represent the views of Futurelab, Futurelab's clients, or the contributors' respective employers or clients.

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