My interview with Marko Ahtisaari is now online at the Danish Design Center's web portal.
Ahtisaari is the Director of Design Strategy at Nokia and I talked to him just before his presentation at the Ars Electronica conference in September.
Besides talking about hot industry concepts such as 'simplicity', Ahtisaari offers some insight on the relation between user-centered design and Nokia's innovation strategies.
That moniker, as you well know, has been energy giant BP's tagline since 2002, when the company formerly known as British Petroleum, and then BPAmoco, changed its corporate name to BP plc. The "Beyond Petroleum" tagline has been so successful that I've heard business students and other smart souls swear that it had become the company's new name.
The "big six" networks in the US (CBS, ABC, NBC, Fox, Warner and UPN) just published a study that people with PVR's actually watch more TV (5.7 hrs/day) than regular viewers (5.1 hrs/day). This as they are not hampered by time constraints any more.
I've just been given a sneak peek at the findings of the 2005 "Green Gauge Report," and it has implications for anyone seeking to promote sustainability, climate action, green consumerism, clean technologies, or any other worldchanging product, service, or cause.
HBS working knowledge just published and article from Bain & Company called the three D’s of customer experience. Bain & Company is another top business consultancy rather like McKinsey.
Earlier this week, i was talking with Joi about his "research" on World of Warcraft. He was telling me about how some of the social norms get maintained by members in the community (and particularly within guilds) and how newcomers learn the social structure.
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I've just been given a sneak peek at the findings of the 2005 "Green Gauge Report," and it has implications for anyone seeking to promote sustainability, climate action, green consumerism, clean technologies, or any other worldchanging product, service, or cause.
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