Female Expectations

by: Sebastian Campion

"If you meet the expectations of women, you exceed the expectations of men". This motto by Marti Barletta, an American marketing expert on female consumer patterns, was aired during a series of workshops at Volvo.

The workshops resulted in a concept car that was developed under a female management team that amongst other things decided to revaluate the interior design of cars.

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Comments (0) • Posted on on 23 December, 2004 - 13:33

Corporate Fallout Detector

by: Sebastian Campion

The Corporate fallout Detector is a device designed for the politically conscious shopper.

The detector scans barcodes off of consumer products, and makes a clicking noise based on the environmental or ethical record of the manufacturer.

According to the designer James Patten, the goal of the project is to encourage awareness and curiosity, rather than to serve as an educated consumer’s sole source of information.

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Comments (0) • Posted on on 21 December, 2004 - 12:04

The Clones Are Comming

by: Sebastian Campion

In relation to the Copycat story, www.scotsman.com brings a brief sumary of cloning to this date.

1952: Robert Briggs and Thomas J King clone northern leopard frogs using a method of nuclear transfer and kick off nearly two decades of heavy scientific interest in cloning research.

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Comments (0) • Posted on on 20 December, 2004 - 14:22

Can You See Me Now?

by: Sebastian Campion

Biomimetics is a term used to describe the concept of taking ideas from nature and implementing them in other technologies such as engineering, design and computing.

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Comments (0) • Posted on on 1 December, 2004 - 15:00