by David Armano on 6 January, 2011 - 23:14
One of the most interesting parts of my job is working wirth each January to curate what the firm sees as the key trends that we think our clients and teams need to think about in the year ahead. This is the second time Steve and I collaborated on this effort. What I really like about our 2011 effort is that we don't just gaze into the crystal ball but we provide actionable insights along with recommendations on what you should be doing.Eleven Digital Trends to Watch in 2011
For this year’s installment, we identified eleven trends. The first five are Steve's and the remaining six are mine. If there’s a common theme that runs through it all it’s that there will increasingly be a lot of information coming at us, yet the same amount of time to digest it all. This, as Auggie Ray from Forrester notes, will make standing out more challenging.
In the deck above you will find the same recommendations we are sharing with our clients and helping them bake into their strategies. Client examples in this deck include eBay, HP and Qualcomm. The others are best practices from around the industry.
The 11 curated trends are summarized below:
Image by: Bassi Baba
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