Marketing & Strategy Innovation

Here's The Future of Advertising. Now Go Do it.

by on 24 March, 2008 - 13:06

by: David Armano

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Stop what you are doing and check out Paul Isakson's excellent slideshow which nearly perfectly captures the change that many Ad guys & gals are no doubt feeling both in traditional, tradigital and digital shops.  And clients too by the way.

Paul also gives My Vegas a shout out on slide 67.  This is worth looking at, sharing and bookmarking.  Oh yeah, and thrown in a ubiquitous social bookmark for good measure.  ;-)

Now comes the hard part.  Executing against what Paul has synthesized for us.  A wise man once said:

"A big idea without execution is like a Ferrari with flat tires"

Time to inflate the wheels, put some fuel in the tank and burn rubber.

Original Post: darmano.typepad.com/logic_emotion/2008/03/heres-the-futur.html

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2 comments

Chris says:

24 Mar 2008, 21:40

Am I really the first person to comment on this today? Such great stuff. I stumbled upon your site this morning while doing a little branding research and some marketing self-help. I really appreciate it when marketing concepts are broken down to the least common denominator, because it really is so simple...or should be.

It's given me some great insight that I will be applying to the green concepts I write about on my own blog: MarketGreener.com.
Come have a look and see if it's worthy of listing under your "Blogs We Read" list. Either way, I'll be back.

Cheers!

nadia says:

25 Mar 2008, 17:34

Completely right. A good brain shaking : a diruption tool !

I wish we'll be at this stage.

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