Marketing & Strategy Innovation

MySpace Users Grow Unhappy Over Fake Profiles

by on 28 August, 2006 - 14:23

by: Ilya Vedrashko 

So the lowest-hanging fruit's gone now and it's time to move from the static and fake (yeah, fictional) MySpace profiles to something more innovative and interactive.

MediaPost: " Peter Blackshaw--chief marketing officer for Nielsen BuzzMetrics, which monitors online "buzz" about a variety of topics--warns that the growing corporate presence on social networks is a topic of significant discussion among users. [...] Rachel Honig, co-founder of the digital-marketing firm Digital Power & Light, agreed that the growing number of fake profiles might quickly prove tiresome.""Although he is a fervent MySpace supporter, Scott Koboyashi, a co-founder of a "best of MySpace" blog called SpaceCadetz, said in a recent interview that the site has lost its independent feel."Also, VW's Helga still hasn't friended me despite multiple requests. Adidas, Yaris, Scion, Smart, Cingular and H&M did. Helga - not.Earlier:List of Brands on MySpace

Original Post: http://adverlab.blogspot.com/2006/08/myspace-users-grow-unhappy-over-fake.html

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