Marketing & Strategy Innovation

Crowdsourcing And the Wisdom of Bloggers

by on 16 July, 2006 - 08:52

by: Karl Long

Crowdsourced Software

If you haven’t heard about it yet a company just launched called Cambrian House that has built an incredibly interesting system to open source business ideas.

The idea is, you register on the site and submit ideas, those ideas are voted on, and the top ideas actually get created and launched, and you get a cut of the profits based on the number of “royalty points” you have. Now submitting ideas is just one of the ways you can earn “royalty points”, you can also contribute by submitting code or “creative” to projects for which you will also earn points. It looks like you get between 5% to 10% of the gross profits for as long as it generates revenue from just submitting an idea, not bad really.

I think they have done a brilliant job executing this concept, so does Peter Cashmore over at mashable, and his commenters are certainly having a healthy debate.

I think they have made a great start and would like to see them open up contributions to include marketing ideas as well. IMHO the code and creative might create the product, but unique and innovative marketing ideas are very valuable as well.

I have actually submitted my first idea, and it’s a combination of product, marketing and a little social media engineering. I’m calling it the “idea widget for bloggers”:

An idea widget is a bit of embedable code (think youtube embed this video) that bloggers can put on their side bar or in a post that points to ideas that they like. The blogger should be compensated with some royalty points for that idea for linking to it, as it is kind of like a vote.Apart from generating mondo backlinks and loads of traffic there are a couple of revenue opportunities:A. The use of the Idea Widget should get the owners of the idea widget some number of royalty points any time it is usedB. The Idea Widget contains a link to the idea and a small text based advertisement for a relevant company

Click on this image if you like the idea, and maybe us bloggers will have a way to earn royalty points by pointing at good ideas:

Support My Idea at Cambrian House

Original Post: http://blog.experiencecurve.com/archives/crowdsourcing-and-the-wisdom-of-bloggers

-->

Share/Save
 

1 comment

Ventus says:

23 Aug 2006, 16:04

Hello,

in the same concept, look at this website that I've just noticed http://cecrowdsourcing.blogspot.com/ This is a further step on the crowdsourcing as it aims to design and sale electronic products for the first time (it's hardware development and not software for this time). It looks promising but it's just started. I'd recommand you to join this community, who knows it can work and you can potentially earn money.

Add your comment

The content of this field is kept private and will not be shown publicly.
  • Allowed HTML tags: <p>
  • Lines and paragraphs break automatically.
  • Web page addresses and e-mail addresses turn into links automatically.
Mollom CAPTCHA (play audio CAPTCHA)
Type the characters you see in the picture above; if you can't read them, submit the form and a new image will be generated.

Recent content

  • The Top None /Marketing & Strategy Innovation Blog/ - I'd planned in all sincerity to write an essay about ... http://tinyurl.com/yd9hyt3
    12 hours 56 min ago
  • Don’t Make Social Media Another Silo /Marketing & Strategy Innovation Blog/ - Social Media Week in London ... http://tinyurl.com/ybw5v2n
    13 hours 54 min ago
  • Serious Games for a Better Future - EnerCities out of Beta /Marketing & Strategy Innovation Blog/ http://tinyurl.com/yhw7s4g
    13 hours 54 min ago
  • With every recommendation, promoters put their rep on the line. How do you to make sure they don't regret it? #NPS
    20 hours 39 min ago
  • Nice one! Quaint Media, Online Social Optimization, and Transmedia Narratives http://bit.ly/5zwdkd RT @zenwerewolf: via/ @SloppyUnruh
    1 day 21 hours ago

This blog reflects the personal opinions of individual contributors and does not represent the views of Futurelab, Futurelab's clients, or the contributors' respective employers or clients.

Subscribe



Archive