Business & Games

2008 Metaverse Tour Video: The Social Virtual World's A Stage

by on 5 August, 2008 - 18:52

by: Gary Hayes

Gary Hazlitt and Gazlitt (aka as me!) take a ‘break’ in over fifty worlds comprising the current metaverse, here is the holiday video…

I am doing a commercial report and curriculum development on the evolving range of social virtual worlds and have recently ventured into fifty of them to review and sample the culture, creative, business and educational potential. On my travels I got out my virtual camera and decided to capture a bunch of small vignettes which quickly turned into a body of audio visual delights - so decided to create a nice seven minute video for posterity.

I thought I would share the video publically as it demonstrates how ubiquitous, popular and streamlined many of these spaces are becoming across the intraweb / ‘cloud’. With over 300 million frequenting or registering for the non-game based worlds and millions of new investment in 2nd and 3rd generation services there seems to be no stopping them…Enjoy

75MB MP4 Download available at http://www.justvirtual.com/SVWS_2008.mp4http://i.ixnp.com/images/v3.41/theme/silver/palette.gif); background-color: transparent; visibility: visible; width: 14px; height: 12px; background-position: -1128px 0pt; background-repeat: no-repeat; text-decoration: none; vertical-align: top; display: inline;" class="snap_preview_icon" id="snap_com_shot_link_icon" alt="" />

A few immediate things that struck me on my travels:

  • That there are quite a few worlds now getting their balance on the shoulders of Second Life and really getting to grips with the social networking aspects vs the 3D’ness
  • There IS a balance between a social space and an ‘agreed’ advertorial world - “you give me valid experience, I accept a level of advertising”
  • A few new entrants realise that using a fully fledged, 3D game engine as the client for what is in the end a glamorous 3D facebook and requiring a high spec’d PC is not the best way. Second generation services like vSide have followed a good middle ground
  • As I reported a few dayshttp://i.ixnp.com/images/v3.41/theme/silver/palette.gif); background-color: transparent; visibility: visible; width: 14px; height: 12px; background-position: -1128px 0pt; background-repeat: no-repeat; text-decoration: none; vertical-align: top; display: inline;" class="snap_preview_icon" id="snap_com_shot_link_icon" alt="" /> ago the ‘layered-over-the-2d-web’ version of these worlds such as RocketOn Exit Reality and Weblin show great usability and promise
  • Some worlds are demonstrating the precursor to photo realism and smooth motion while others have as much ‘immersion’ by providing intimacy with your friends in more cutesy environments
  • Many of these worlds operate without the hype we have seen with Second Life and have slowly been building up large communities. Beware any world that tries to launch on hype, as most of these worlds are still in adolescence and not ready for mainstream
  • The Metaverse is a world of connected worlds, how/when/if they are connected will be a real challenge from a technical and standardisation perspective. Especially as a few are starting to concentrate on themes, music, sport and probably in the end very defined niches - fly fishing social world anyone?
  • It is important for those who are supposedly representing or blogging about ‘the metaverse’ to get in there and try these services - beyond registering and wandering around for only 10 minutes (I could name several who haven’t a clue!) but…
  • There are not enough hours in the day to attempt to truly engage with each world but it is amazing how adept you become at spotting flaws and innovation when you put the effort in
  • lots more to follow from the official report in a future post…

KZerohttp://i.ixnp.com/images/v3.41/theme/silver/palette.gif); background-color: transparent; visibility: visible; width: 14px; height: 12px; background-position: -1128px 0pt; background-repeat: no-repeat; text-decoration: none; vertical-align: top; display: inline;" class="snap_preview_icon" id="snap_com_shot_link_icon" alt="" /> are turning out to be the best resource on the planet, tracking Social Virtual Worlds and their latent potential. They gave me permission to publish/post this great chart with a great stab at putting many of the worlds in the video across content sectors.

kzero_svw_sector.jpg

Here is a list of the worlds featured in my video in order of appearance:

  • Kanevahttp://i.ixnp.com/images/v3.41/theme/silver/palette.gif); background-color: transparent; visibility: visible; width: 14px; height: 12px; background-position: -1128px 0pt; background-repeat: no-repeat; text-decoration: none; vertical-align: top; display: inline;" class="snap_preview_icon" id="snap_com_shot_link_icon" alt="" />
  • YoVillehttp://i.ixnp.com/images/v3.41/theme/silver/palette.gif); background-color: transparent; visibility: visible; width: 14px; height: 12px; background-position: -1128px 0pt; background-repeat: no-repeat; text-decoration: none; vertical-align: top; display: inline;" class="snap_preview_icon" id="snap_com_shot_link_icon" alt="" /> (in Facebook)
  • RocketOnhttp://i.ixnp.com/images/v3.41/theme/silver/palette.gif); background-color: transparent; visibility: visible; width: 14px; height: 12px; background-position: -1128px 0pt; background-repeat: no-repeat; text-decoration: none; vertical-align: top; display: inline;" class="snap_preview_icon" id="snap_com_shot_link_icon" alt="" />
  • Prototerrahttp://i.ixnp.com/images/v3.41/theme/silver/palette.gif); background-color: transparent; visibility: visible; width: 14px; height: 12px; background-position: -1128px 0pt; background-repeat: no-repeat; text-decoration: none; vertical-align: top; display: inline;" class="snap_preview_icon" id="snap_com_shot_link_icon" alt="" />
  • Gaia Onlinehttp://i.ixnp.com/images/v3.41/theme/silver/palette.gif); background-color: transparent; visibility: visible; width: 14px; height: 12px; background-position: -1128px 0pt; background-repeat: no-repeat; text-decoration: none; vertical-align: top; display: inline;" class="snap_preview_icon" id="snap_com_shot_link_icon" alt="" />
  • HiPiHihttp://i.ixnp.com/images/v3.41/theme/silver/palette.gif); background-color: transparent; visibility: visible; width: 14px; height: 12px; background-position: -1128px 0pt; background-repeat: no-repeat; text-decoration: none; vertical-align: top; display: inline;" class="snap_preview_icon" id="snap_com_shot_link_icon" alt="" />
  • Google Livelyhttp://i.ixnp.com/images/v3.41/theme/silver/palette.gif); background-color: transparent; visibility: visible; width: 14px; height: 12px; background-position: -1128px 0pt; background-repeat: no-repeat; text-decoration: none; vertical-align: top; display: inline;" class="snap_preview_icon" id="snap_com_shot_link_icon" alt="" />
  • Habbo Hotelhttp://i.ixnp.com/images/v3.41/theme/silver/palette.gif); background-color: transparent; visibility: visible; width: 14px; height: 12px; background-position: -1128px 0pt; background-repeat: no-repeat; text-decoration: none; vertical-align: top; display: inline;" class="snap_preview_icon" id="snap_com_shot_link_icon" alt="" />
  • Laguna Beach (vMTV)http://i.ixnp.com/images/v3.41/theme/silver/palette.gif); background-color: transparent; visibility: visible; width: 14px; height: 12px; background-position: -1128px 0pt; background-repeat: no-repeat; text-decoration: none; vertical-align: top; display: inline;" class="snap_preview_icon" id="snap_com_shot_link_icon" alt="" />
  • Whyvillehttp://i.ixnp.com/images/v3.41/theme/silver/palette.gif); background-color: transparent; visibility: visible; width: 14px; height: 12px; background-position: -1128px 0pt; background-repeat: no-repeat; text-decoration: none; vertical-align: top; display: inline;" class="snap_preview_icon" id="snap_com_shot_link_icon" alt="" />
  • Twinityhttp://i.ixnp.com/images/v3.41/theme/silver/palette.gif); background-color: transparent; visibility: visible; width: 14px; height: 12px; background-position: -1128px 0pt; background-repeat: no-repeat; text-decoration: none; vertical-align: top; display: inline;" class="snap_preview_icon" id="snap_com_shot_link_icon" alt="" />
  • Cyworldhttp://i.ixnp.com/images/v3.41/theme/silver/palette.gif); background-color: transparent; visibility: visible; width: 14px; height: 12px; background-position: -1128px 0pt; background-repeat: no-repeat; text-decoration: none; vertical-align: top; display: inline;" class="snap_preview_icon" id="snap_com_shot_link_icon" alt="" />
  • Football Superstarshttp://i.ixnp.com/images/v3.41/theme/silver/palette.gif); background-color: transparent; visibility: visible; width: 14px; height: 12px; background-position: -1128px 0pt; background-repeat: no-repeat; text-decoration: none; vertical-align: top; display: inline;" class="snap_preview_icon" id="snap_com_shot_link_icon" alt="" />
  • Weblinhttp://i.ixnp.com/images/v3.41/theme/silver/palette.gif); background-color: transparent; visibility: visible; width: 14px; height: 12px; background-position: -1128px 0pt; background-repeat: no-repeat; text-decoration: none; vertical-align: top; display: inline;" class="snap_preview_icon" id="snap_com_shot_link_icon" alt="" />
  • IMVUhttp://i.ixnp.com/images/v3.41/theme/silver/palette.gif); background-color: transparent; visibility: visible; width: 14px; height: 12px; background-position: -1128px 0pt; background-repeat: no-repeat; text-decoration: none; vertical-align: top; display: inline;" class="snap_preview_icon" id="snap_com_shot_link_icon" alt="" />
  • Second Lifehttp://i.ixnp.com/images/v3.41/theme/silver/palette.gif); background-color: transparent; visibility: visible; width: 14px; height: 12px; background-position: -1128px 0pt; background-repeat: no-repeat; text-decoration: none; vertical-align: top; display: inline;" class="snap_preview_icon" id="snap_com_shot_link_icon" alt="" />
  • Club Penguinhttp://i.ixnp.com/images/v3.41/theme/silver/palette.gif); background-color: transparent; visibility: visible; width: 14px; height: 12px; background-position: -1128px 0pt; background-repeat: no-repeat; text-decoration: none; vertical-align: top; display: inline;" class="snap_preview_icon" id="snap_com_shot_link_icon" alt="" />
  • Active Worldshttp://i.ixnp.com/images/v3.41/theme/silver/palette.gif); background-color: transparent; visibility: visible; width: 14px; height: 12px; background-position: -1128px 0pt; background-repeat: no-repeat; text-decoration: none; vertical-align: top; display: inline;" class="snap_preview_icon" id="snap_com_shot_link_icon" alt="" />
  • vSidehttp://i.ixnp.com/images/v3.41/theme/silver/palette.gif); background-color: transparent; visibility: visible; width: 14px; height: 12px; background-position: -1128px 0pt; background-repeat: no-repeat; text-decoration: none; vertical-align: top; display: inline;" class="snap_preview_icon" id="snap_com_shot_link_icon" alt="" />
  • A Tale in the Deserthttp://i.ixnp.com/images/v3.41/theme/silver/palette.gif); background-color: transparent; visibility: visible; width: 14px; height: 12px; background-position: -1128px 0pt; background-repeat: no-repeat; text-decoration: none; vertical-align: top; display: inline;" class="snap_preview_icon" id="snap_com_shot_link_icon" alt="" />
  • Barbie Onlinehttp://i.ixnp.com/images/v3.41/theme/silver/palette.gif); background-color: transparent; visibility: visible; width: 14px; height: 12px; background-position: -1128px 0pt; background-repeat: no-repeat; text-decoration: none; vertical-align: top; display: inline;" class="snap_preview_icon" id="snap_com_shot_link_icon" alt="" />
  • Amazing Worldshttp://i.ixnp.com/images/v3.41/theme/silver/palette.gif); background-color: transparent; visibility: visible; width: 14px; height: 12px; background-position: -1128px 0pt; background-repeat: no-repeat; text-decoration: none; vertical-align: top; display: inline;" class="snap_preview_icon" id="snap_com_shot_link_icon" alt="" />
  • Webkinzhttp://i.ixnp.com/images/v3.41/theme/silver/palette.gif); background-color: transparent; visibility: visible; width: 14px; height: 12px; background-position: -1128px 0pt; background-repeat: no-repeat; text-decoration: none; vertical-align: top; display: inline;" class="snap_preview_icon" id="snap_com_shot_link_icon" alt="" />
  • Worlds.comhttp://i.ixnp.com/images/v3.41/theme/silver/palette.gif); background-color: transparent; visibility: visible; width: 14px; height: 12px; background-position: -1128px 0pt; background-repeat: no-repeat; text-decoration: none; vertical-align: top; display: inline;" class="snap_preview_icon" id="snap_com_shot_link_icon" alt="" />
  • Sporehttp://i.ixnp.com/images/v3.41/theme/silver/palette.gif); background-color: transparent; visibility: visible; width: 14px; height: 12px; background-position: -1128px 0pt; background-repeat: no-repeat; text-decoration: none; vertical-align: top; display: inline;" class="snap_preview_icon" id="snap_com_shot_link_icon" alt="" />
  • Exit Realityhttp://i.ixnp.com/images/v3.41/theme/silver/palette.gif); background-color: transparent; visibility: visible; width: 14px; height: 12px; background-position: -1128px 0pt; background-repeat: no-repeat; text-decoration: none; vertical-align: top; display: inline;" class="snap_preview_icon" id="snap_com_shot_link_icon" alt="" />
  • and 15 others including SpineWorld, Stardoll, The Manorhttp://i.ixnp.com/images/v3.41/theme/silver/palette.gif); background-color: transparent; visibility: visible; width: 14px; height: 12px; background-position: -1128px 0pt; background-repeat: no-repeat; text-decoration: none; vertical-align: top; display: inline;" class="snap_preview_icon" id="snap_com_shot_link_icon" alt="" />, There.comhttp://i.ixnp.com/images/v3.41/theme/silver/palette.gif); background-color: transparent; visibility: visible; width: 14px; height: 12px; background-position: -1128px 0pt; background-repeat: no-repeat; text-decoration: none; vertical-align: top; display: inline;" class="snap_preview_icon" id="snap_com_shot_link_icon" alt="" />, Vastpark, Qwaq, PS3Home, GoSupermodel, Grockit, Croquet, Metaplace, Coke Studios, Dreamville, Dubit, Mokitownhttp://i.ixnp.com/images/v3.41/theme/silver/palette.gif); background-color: transparent; visibility: visible; width: 14px; height: 12px; background-position: -1128px 0pt; background-repeat: no-repeat; text-decoration: none; vertical-align: top; display: inline;" class="snap_preview_icon" id="snap_com_shot_link_icon" alt="" />, Moovehttp://i.ixnp.com/images/v3.41/theme/silver/palette.gif); background-color: transparent; visibility: visible; width: 14px; height: 12px; background-position: -1128px 0pt; background-repeat: no-repeat; text-decoration: none; vertical-align: top; display: inline;" class="snap_preview_icon" id="snap_com_shot_link_icon" alt="" />, Muse, The Palacehttp://i.ixnp.com/images/v3.41/theme/silver/palette.gif); background-color: transparent; visibility: visible; width: 14px; height: 12px; background-position: -1128px 0pt; background-repeat: no-repeat; text-decoration: none; vertical-align: top; display: inline;" class="snap_preview_icon" id="snap_com_shot_link_icon" alt="" />, Playdo, Sora City, Voodoo Chat, TowerChat, Traveler, Virtual Ibiza

Video details:

The ‘Social Virtual’ World’s A Stage A Film by Gary Hayes © Personalizemedia 2008 http://www.personalizemedia.com

“This is not a Game” - Music composed and performed by Gary Hayes http://www.cubrisound.com

Original post: http://www.personalizemedia.com/2008-metaverse-tour-video-the-social-virtual-worlds-a-stage/

Share/Save
 

No comments

Add your comment

The content of this field is kept private and will not be shown publicly.
Mollom CAPTCHA (play audio CAPTCHA)
Type the characters you see in the picture above; if you can't read them, submit the form and a new image will be generated.

Recent content

  • A Brand Too Far? /Marketing & Strategy Innovation Blog/ - Mr. Clean is a car wash in Texas. Gerber sells ... http://tinyurl.com/yb6ohxo
    1 day 6 hours ago
  • Digital Inclusion at the Sharp End /Marketing & Strategy Innovation Blog/ - This is a great video showing ... http://tinyurl.com/ya4ccrh
    1 day 6 hours ago
  • Enterprise Apps User Interface - the Wrong Discussion /Marketing & Strategy Innovation Blog/ - by: Sigurd ... http://tinyurl.com/yz7w5aa
    2 days 4 hours ago
  • The Economist: Women-Friendly Innovation in Emerging Markets /Marketing & Strategy Innovation Blog/ http://tinyurl.com/yc2wsdr
    2 days 5 hours ago
  • RT @rgmarkey: Want to destroy yr business? Encourage employees to beg customers for positive feedback on surveys: http://bit.ly/b9NIER #CEM
    2 days 8 hours ago

This blog reflects the personal opinions of individual contributors and does not represent the views of Futurelab, Futurelab's clients, or the contributors' respective employers or clients.

Subscribe