Business & Games

Online Games Redefine Gaming

by on 5 September, 2008 - 15:55

by: Reinout te Brake

I stumbled on this posting;

Yes, we have crossed the threshold. We are entering a future that many in the game industry are still denying and fighting against. We are watching the icon of gaming, the console, quickly and ungraciously bow to the Internet. As difficult as it may be to lose our cultural icon of game play, we must. Gaming is undergoing a major transition.

  • Five-year cycle
  • Big budget, small matter
  • Consumer behavior
  • Evolution of online games
  • Brevity
  • Advertising

We marketers now have the opportunity to quench the gamer thirst in all of us while delivering our message through online games. Consumers dictate the game platform and environment and the games themselves. The Internet meets these demands through online games. Advertisers are powering the movement and reaping the rewards.Read more here Sphere: Related Content

Original Post: http://reinouttebrake.blogspot.com/2008/05/online-games-redefine-gaming.html

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