Business & Games

Renault Puts Electric Cars in Sims 3

Electronic Arts and Renault announced an agreement that will enable players of The Sims 3 to download Renault's electric vehicles into the game. "This Spring, Renault's Twizy Z.E Concept car will be made available to download free of charge [...] within an Electric Vehicle Pack."

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Comments (0)Posted on on 22 April, 2010 - 13:59
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GDC 10: Serious Games Go Mobile

Via: Game Developers Conference 2010 - Serious Games Summit

SGS Session: Serious Games Go Mobile: Three Projects Pushing Serious Games into Mobile Platforms

Speakers: Nisha Alex (Teachers College, Columbia University), Matthew Kam (Assistant Professor, Carnegie Mellon University), Larry Holland (President & Creative Director, Totally Games)

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Comments (0)Posted on on 12 February, 2010 - 23:45
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Games Market: Specialization Proceeds at Extraordinary Pace

giDaily Newsletter dated January 14th states that although most comentators agree that the story of games business in the past few years has been all about breaking into the mainstream, an  assessment of what's actually happened in games of late is a tale of companies learning about the value of specialization.

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Comments (0)Posted on on 23 January, 2010 - 23:05
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Splat! Ads in Violent Games Recalled Better

MIT Tech Review: "A team of European and U.S. researchers found ads displayed along with violent scenes to be more memorable to players than those shown with nonviolent content, even though players spent less time looking at them."

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Comments (1)Posted on on 16 January, 2010 - 22:35
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Nicola Whitton: Serious Gaming Innovations of the Decade

Nicola Whitton from play think learn has just published a post with some thoughts about how gaming has changed in the past ten years, and how these advances in gaming could inform learning.

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Comments (0)Posted on on 3 January, 2010 - 23:58
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Gamespot's Awards for In-Game Ads Done Wrong

GameSpot's 2009 "dubious honor" awards for most despicable in-game ad placements, the only award show AdLab faithfully covers every year, are in. And either the Gamespot editors are getting soft, or there wasn't a whole lot of interesting (or annoying) ad stuff going on in games this past year.

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Comments (0)Posted on on 28 December, 2009 - 16:18
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